Facebook has made significant efforts to update its Messenger platform to make users feel more attracted to using the instant messaging application. We have seen the integration of new stickers, video calls, emojis, among other tools. Now, everything seems to indicate that the social network will seek to add the possibility of listening to music while the users talk.
Apple Music, the streaming music service will already be available to people using Facebook Messenger. Users will have to go to the “+” symbol in the conversation. And then select the service icon to be able to log in and start sharing music with other contacts. Just as we see in the following example.
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It is important to mention that with this new feature, it will be possible to search and share tracks or complete albums, depending on the preferences, tastes, and interests of the users. Already for some months, we had heard that both Apple Music, as Spotify, would come to Facebook Messenger. Last August, Spotify was integrated as an extension of the conversations. And worked through Artificial Intelligence to facilitate interaction with the application.
Apple Music through Messenger will allow subscribers to find new music genres, artists, songs and playlists recommended that will be based on automatic learning to be of interest to the user. Even this new tool will offer the possibility of writing an emoji, and the platform will understand.
What will happen to users who do not have Apple Music?
As expected, there will be fewer benefits. But even if we are not Apple Music users. We can share songs and listen to at least 30 seconds of each track that has been discovered and ready to broadcast.
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That is another of the great strategies that Facebook is doing. As many of you will remember, the company recently added the possibility of making suggestions in the conversations. The platform provides recommendations based on what users seek.