Xbox Game Pass is one of the great successes of Microsoft in recent years, it’s no surprise that even Sony wants to copy this idea. It has long been known to be one of the main sources of revenue in the gaming segment, but now we also have figures that help to corroborate this.
Xbox Game Pass generates huge revenue
We now have data on the revenue it generated on consoles last year. It’s not the full data, but it gives an idea of how big it is.
Big revenue
Xbox Game Pass managed to generate $2.9 billion in revenue last year. This is a figure on consoles alone. Thanks to this revenue, this firm’s subscription service gets a 30-40% market share in this segment, with Microsoft being the first in this field. Sony is in second place and Nintendo is in third.
The sale of consoles for the company meant a revenue of 3,701 million dollars, moreover. These are good figures for Microsoft, which sees how last year its business in the segment of consoles and games has grown. So they are reaffirming their position and are a serious threat to Sony in this regard.
Due to these figures, it can be established that Xbox Game Pass accounts for 18% of Microsoft’s total annual Xbox revenue. In addition to being almost 30% of the revenue from games and services in the same period. This service has long been leaving good figures, in fact, a few months ago the company confirmed having already reached 25 million subscribers for it. Quite a success, which continues at a good pace.