YouTube has experienced a lot of controversy in recent months with the monetisation of videos. Since the rules have changed several times. But the website is now launching a new pilot program that aims to make it easier to monetise videos. This is something that the company itself has soon officially announced in a press release.
YouTube launches the pilot program to facilitate video monetisation
Creators will need to add detailed information about the content in the video about the advertisers’ guidelines. In this way, it will be known in advance if it complies with the monetisation rules.
New YouTube test
The idea of the page is to make the monetisation process more comfortable in this way, in combination with its algorithmic classifiers and human reviewers. So the process is much more complete and reliable. This will result in fewer false positives about the videos. YouTube has already started testing this idea with some users to see if it works as they expect.
They are also testing supporter sponsorships to supplement the revenue channel owners earn by monetising their videos. This seems to have worked well, as revenues have increased significantly.
These measures come after the tightening of the rules introduced by YouTube in February, which led to a 50% drop in monetisation requests. Something that also affected the website itself. So they hope that with these changes things will improve and channel owners will be able to make money, and there will be more advertisers.